The New Adventures of Old GM

As with many car nerds, I’m a frequent reader of Automobile magazine.  I believe that it is generally the most unbiased source of information on the finer points of the automotive industry, as well as many other things.  A favorite writer of mine is Ezra Dyer.  In the July 2011 issue, Ezra wrote a very interesting article entitled The New Adventures of Old GM for his monthly section “Dyer Consequences."  Although I don’t necessarily know (or care) much about the automotive industry, this article provided some interesting metaphorical insight into the situation of General Motors.

Read it!

(plz)

(And now for the digression into something totally unrelated.)

Now is it just me, or have all consumer-level auto manufacturers become basically the same in the last 5 years?  The new cars I examine/read about have subtle differences in styling, purpose, etc. but they all seem to basically head in the same direction depending on target audience.  I realize that cars have always been a commercial product, but it seems even more so now. 

It seems to me that the attitude behind production has changed.  Rather than having the mindset of "let’s see how little we can put into this car for as much money as possible,” to “let’s see how much win we can cram into this product for as little money as possible.”

This is a good change, no?

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